Methodology
  • All CHFA alumni living in the Pioneer Valley were surveyed.  We had a 28.8% response rate to our e-survey and a 2% response to our mail survey

  • 28 alumni were interviewed for the project

  • Alumni were asked about their careers, why they lived in the valley, and the types of cultural activities they participated in.  They were also asked about their use of UMass resources

Objectives

  • Measure the impact of the College Of Humanities and Fine Arts (CHFA) on the creative economy of the Pioneer Valley region

  • Learn what University resources CHFA alumni are using

  • Learn what career pathways alumni living locally had taken

  • Determine how to better support and nurture our CHFA alumni and the creative economy of the region